A smart marketer today is going to want a variety of web-based sales-driving tools in his arsenal - online media buying, search engine marketing, search engine optimization, email marketing, affiliate marketing, email marketing, web advertising sales and web design.  But until recently, that might mean driving all over town, since there was no one company that did it all. Until now. InterMedia Interactive™ has been created to do all that under one roof for its clients. Our expertise is to convert, brand, and bring about a return on your investment through the online medium.

Online Media Buying:

Our Media Planning and Buying team zero in on the perfect online media vehicles to be used for distribution of your business’ advertising. We then build a schedule of dates and times to maximize value and response.

Our media planning team focuses on the following:

Ad Serving:

Ad serving can be used by publishers to manage inventory and by advertisers to manage online advertising campaigns. Our ad server is a powerful and accurate marketing tool. As the online advertising industry continues fast growth, so does the high demand for accurate and efficient ad serving technology. Our ad server is a system that encompasses all of the latest technologies, all the while providing a clean and easy-to-use interface.

We monitor your campaigns 24 hours a day, seven days a week so you can focus on your other business needs. This means more revenue for your company and less time spent managing your technology. Our ad server is equipped to handle even the highest trafficked web sites. Regardless of whether you buy 100,000 ads a month or 5 billion, our system will deliver the correct ad to the correct person at the correct time, all the while reporting the correct number of impressions and actions in real time.

We utilize the most advanced ad servers on the market. We assure 99.9% uptime and provide access at any time that you wish to check up on your reports.

Features include:

Search Engine Marketing:

We strive to locate, research, submit, and position a website within the proper search engines for maximum exposure and effectiveness on a cost-per-click basis.  CPC rankings are based only on the amount of money you are willing to pay, per click, to receive optimal positioning.

Our Search Engine Marketing efforts are initially focused on “level one” search engines such as Google, Yahoo/Overture and MSN.  We then tackle “level two” search engines such as Ask Jeeves, LookSmart and Lycos for a complete and all encompassing portfolio.

Our SEM services cover:

Search Engine Optimization:

We manage the creation or optimization of a website's content to enhance its chances of being ranked in the top results of a search engine’s “non-paid” or “organic” results. Factors important when optimizing a website include the content and structure of the website's copy and page layout, the HTML meta-tags and linking strategies.

Our proprietary SEO tool was developed to accommodate:

Affiliate Marketing:

Affiliate Marketing is a referral-based, revenue-sharing marketing strategy, in which you pay your affiliates a commission for referring business to your web site, also known as “Performance-Based Marketing.”  You pay nothing for advertising with the affiliates – you only pay when a sale, lead, download, subscription or other desired action occurs.  We track Cost-Per-Lead and Cost- Per-Acquisition to create a Hybrid model that encompasses both.

We offer a complete affiliate tracking and management solution. We have more than 75,000 affiliates in our network.

Our superior affiliate tracking and management technology features:

 Email Marketing:

E-mail marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or retention messages to an audience. Email communications are frequently more effective than printed direct mail, because a reader can click on a link and go straight to the sender's website.  We also focus on maintaining a strong brand identity across all e-mail marketing channels.

Our permission-based e-mail system works on the premise of double “opt-in” list.  Users must sign up for the offer by entering their email and are sent a confirmation email asking them to confer. All of our emails are CAN-SPAM Compliant.

Web site and Creative Design / Development:

You are wasting time and money without a visually pleasing, user-friendly, fully functioning and compelling website to capture prospects after they click your ad. We have designed websites--and developed the technology to power them--for some of the most successful companies on the Internet. Whether you need a new site, complete re-design of an existing site, an e-commerce add-on, or landing pages, we can help. We also design and optimize all types of online creatives so you don't have to.

We offer:

Web Ad Sales Representation

If you’re looking to secure outside advertisers on your site to maximize your sites ROI, we’ll  bring them to you representing your best interests. At Inter/Media Interactive, we do things differently. We let you decide what does and does not show on your site, and we make sure they have your approval before they go live. We  always strive to get the top CPM rates for your inventory.

We specialize in securing:

Our unique resources and technology will help cost effectively grow your business.

Our technology:

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